Jason Burns / jasonburns.co.uk
Available - taking new work Contact
London Enterprise marketing, financial services and FMCG teams

Technical SEO Consultant
in London.

Technical SEO support that turns crawl issues, rendering problems and bloated structures into a clear fix list. For London teams, the value is in making the work specific: where the data comes from, who reviews it and what the first useful version should do.

Greater London  region Remote-first  across Greater London On-site  workshop sprints
// London context

London teams usually run multi-agency setups with parallel programmes. The work that lands is the work that sequences, not the work that adds more. Most engagements here are second-opinion advisory for enterprise marketing or hands-on diagnostic for an in-house lead who already knows what they need.

// local proof

What this looks like in London.

Work I have anchored here

Direct work with enterprise marketing teams at FMCG, financial services and industrial brands. Plus full-spectrum SEO and AI workflow input alongside a multi-office creative and marketing agency.

Local market read

London buyers shortlist three agencies plus one senior independent for a second opinion. That second-opinion slot is where most of my London work sits.

How I work here

Monthly day on-site for strategy reviews. Two to three day blocks for migration sprints or workshops. Otherwise remote.

Where I sit vs other options

Heavy agency saturation - the established names (Builtvisible, Aira, Distilled-era alumni) cover most of the enterprise market. I sit alongside them, not against.

// 01 - the offer

What you are buying.

I audit the technical base, prioritise what matters and turn findings into developer-ready actions.

Technical SEO audit screenshot from Jason Burns work What You Are Buying
What You Are Buying

Technical SEO that developers can actually ship.

A useful audit turns crawl, indexation, rendering and performance issues into a release route. The output has to be clear enough for developers and commercial enough for leadership.

Crawl evidence Release tickets Indexation logic QA after launch
// 02 - diagnosis

Why London teams call.

The patterns I see most before the work starts. If two of these sound familiar, the first review call is usually worth the time.

01

Audits do not move

Findings sit in spreadsheets because the issues have not been turned into a practical release path.

02

Crawl waste hides value

Indexation, duplication and weak internal links make it harder for important pages to earn attention.

03

Developers get vague tickets

Technical SEO needs enough detail for engineering teams to act without guessing intent.

04

Priorities are unclear

Performance, rendering, canonicals and structure compete until someone decides what matters first.

// 03 - how the work runs

Phases that end in something usable.

I help turn technical SEO problems into a clear engineering route, with priorities that make commercial sense.

The work can cover crawl paths, indexation, rendering, performance, templates, canonicals and internal linking.

You get developer-ready actions, not a long audit that needs another meeting before anyone can use it.

// 01 - crawl

Read the technical base

Crawl paths, templates, indexation, redirects, canonicals, rendering and performance.

// 02 - prioritise

Separate noise from risk

Decide what is blocking growth, what is hygiene and what can wait.

// 03 - ticket

Make it buildable

Turn findings into clear developer actions with context, examples and expected impact.

// 04 - check

Review after release

Confirm the fix landed properly and update the backlog from real crawl evidence.

// 04 - proof

Past project profiles.

Two examples of the shape this work takes. Real engagements, anonymised. Not every project looks like these, but the discipline is the same.

Laptop with code used for technical implementation work
Example project profile

Technical audit converted into a developer backlog

The site had crawl and indexation issues, but the audit needed turning into work developers could ship. Each issue became a ticket with examples, impact and a check after release.

Crawl review Index rules Ticket pack Release QA

// outcome Technical SEO stops being a spreadsheet and becomes a release path.

Developer reviewing code and workflow notes on screen
Example project profile

Template clean-up for a bloated service section

Weak templates had created duplicate signals and thin internal links. The project focused on template rules, canonical logic and a better internal link model.

Template audit Canonical logic Link model QA crawl

// outcome Important pages become easier to crawl, understand and prioritise.

// 05 - shape check

Where this works, and what you leave with.

// where this works

Use cases

  1. 01 Find crawl and indexation waste
  2. 02 Prioritise technical fixes
  3. 03 Translate audits into release tickets
  4. 04 Works well for teams with several stakeholders and too many disconnected tools.
// what you leave with

Outcomes

  • Technical audit
  • Indexation and crawl review
  • Performance priorities
  • Developer-ready backlog
// 06 - questions

London Technical SEO Consultant FAQ.

Do you work with London teams remotely?
Yes. Most work can run remotely. If a workshop would help, the first step is still a short call to understand the problem and decide whether a session is worth the time.
What does a technical SEO project usually start with?
It usually starts with one narrow problem: a slow process, a technical blocker, a content system that has become messy or an AI idea that needs turning into a controlled workflow.
How quickly can you find the first useful project?
In most cases, the first useful route is visible after a review call and a small sample of the existing process, crawl, content, report or workflow.
// ready when you are

Find the first useful project for your London team.

Book a review call. We will look at the work, the risk and the first sensible step before agreeing anything.

Book a review